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Latest from our Blog
What are Core Web Vitals & How Can They Affect Search Rankings?
Last May, Google announced that page experience signals would soon begin to influence Google Search ranking. Almost exactly a year later, the search engine giant is rolling out its new ranking system to factor in various page experience signals, now including Core Web...
SEO or PPC: What Marketing Approach Is Right For You?
If you've been spending time around marketers lately, the terms Search Engine Optimization (SEO) and Pay Per Click (PPC) are probably not new to you. Nowadays, these words are thrown around by a lot of people. Sprinkling the term "SEO" a few times in a marketing blog...
SEO Debunked: How It Works
The world of SEO is fast-paced and very dynamic. Twenty years ago, ranking high on search engines was directory-driven. Today, ranking revolves around numerous, more-complex factors. That's why you need to stay in the know and learn continuously. It takes more than...
8 Ways to Optimize Your On-Site SEO
8 Ways to Optimize Your On-Site SEO Did you know that 75 percent of internet users don't go past the first page of search result pages (SERPs)? Or that modern search engines have a greater focus on relevance when generating search results? That's where on-site search...